5 Questions to Ask Yourself before Starting Your Blog

 

Do you have questions about starting a blog?

It can seem really easy to start a blog. We start our blogging journeys full of hope, ambition and well-intended ideas.

Then life happens. A year later, we suddenly remember our well-intended ideas for the blog we haven’t touch in 4 months. The easiness of blogging all of a sudden isn’t easy anymore. We get frustrated and give up.

Blogging is Worth It

We’ve seen time and time again that blogs are worth the extra effort. The truth is that blogging is one of the top ways to influence online purchases.

Knowing Before Getting Started

All too often new bloggers fade into the background before they can truly see the return on their investment. That’s likely because they may not know the right questions to ask themselves before they get started.

Here are 5 questions to ask yourself before getting started on your blog.

5 Questions to Ask Yourself before Starting Your Blog

  1. Who: Who is Your Target Audience?
    Who are you speaking to? Knowing who your audience is and anticipating what they are already thinking and asking will make your life as a blogger much easier.
  2. What: What Will The Focus Of Your Blog Be?
    What is your niche? Your topic and how will you offer value to your readers. The one thing we don’t want to do is simply add more noise out there on the Internet. Instead, we want to know the focus of our blogs and add value for our readers.
  3. Why: Why Do You Want to Blog?
    One of the things I really LOVE about the blogging world is to see the passion behind the product. When we love what we do, it shines through in our writing. Knowing how passionate you are and how much you love what you do, just might be the thing that helps to “make it” and it’s a great blog topic.
  4. How: How Much Time Can You Realistically Give?
    Starting a blog takes time and as you get the hang of it, it will get easier. Until then, you may be spending more time than you planned. It’s likely we don’t have the availability to spend hours a day on our blog. We have businesses to run or simply life to live, but that might be the kind of time commitment that needs to be made in the beginning.
  5. Where: Where Will You Host Your Blog?
    Will your blog be self-hosted on a server that you are paying for? Or, are you using a free site? As I mentioned earlier, you can have a blog without paying for it. There are free hosting services like Google Blogger and WordPress.com.

    Quick Tip: Robin Strohmaier and I recommend self-hosting your blog, which means paying for hosting and registering your own domain name. We recommend doing it this way because then you will truly own your blog. If someone comes to you and wants to pay you money to advertise on your blog – you get the money.If you chose a free site and later decide to move your blog to a self-hosted platform, it can be really difficult to move all the blog articles that you have already written. It can also be really confusing for your committed readers, too.

Summary

Blogging is worth it, but it isn’t easy. Knowing what you are getting yourself into can help. Asking yourself these five questions can help build the foundation to a great and successful blog.

What Do You Think?

What would you add to this list?

What’s your advice to anyone who is thinking about starting a blog?

Christine King is a staff writer at R & R Web Design LLC. She is passionate about writing and loves what blogging and businesses can achieve. Armed with her degree in social work, she brings the unique ability to motivate readers in every blog article she writes. She specializes in creating content and writing blog articles for a variety of businesses at R & R Web Design LLC.

This article was published on: March 25, 2014 and was last modified May 20, 2015
33 comments on “5 Questions to Ask Yourself before Starting Your Blog
  1. Great advice. I attempt to start blog several time and it has only been over the last 6 months that I really focused on being consistent with my blog and the results have been great. So I guess I’d add that, be consistent, commit to blogging regularly.

    • Hi Heather,

      Thank you so much for adding the point of consistency. You are so right. When you start a blog it helps to know that you need to be consistent and plan ahead for it.

      That’s so great that you are on a roll! Congrats! 🙂

      Thanks again for sharing!

  2. Great tips and advice. Blogging can be a challenge for many. It takes time to be able to become a great writer and to know how to attract your ideal audience through blogging.

    • Hi Meryl,

      It does take time doesn’t it? A lot of learning and mistakes but finally the whole writing thing clicks. Thank you so much – I’m glad you liked the tips. 😉

  3. Great tips! I really like the idea of looking at how much time you can dedicate realistically to the blog. That is so important! I think consistency is a huge part of a successful blog.

  4. These are all important questions to ask, especially “Who: Who is Your Target Audience?” Blogging isn’t as easy as some people make it out to be BUT once one gets the hang of it, it is so much fun and rewarding! 🙂

  5. Nate says:

    You are so right, blogs are worth it. It’s been tried and true, time after time. I think blogs are a great way to expose any type of business or service.

  6. Great post! I especially liked the quick tip at the bottom, I never knew that, and thankfully I am posting on my own website. Great tips!

    • Hey Diane,

      Thank you so much. We’ve discovered that quick tip can save hours of work and stress, so I’m glad you don’t have to worry about it. 🙂 Thank you so much for sharing.

  7. veronica says:

    I started my blog in 2010 and I knew exactly what I wanted it to do. of course I had no idea what I was doing. I am glad when I moved it from Blogger to WordPress.org

    • Hi Veronica,

      Wow, I didn’t realize how long you have been blogging. Congratulations, 4 years of blogging is amazing. Knowing exactly what you want and following through with it is very encouraging to hear. Thanks for sharing.

  8. Ashley says:

    Great tips! Blogging is not easy but the final product makes it all worth it.

  9. Robert says:

    Blogging can be tough, but your advice is very helpful! Thank you for sharing!

  10. Tina says:

    Your information is spot on. I think I’m going to be “moving” from wordpress.com to wordpress.org and I fear I’m going to lose all of my blogs. But it will be worth it in the long run.

  11. Rhonda says:

    You’ve raised some excellent points! Boy are you correct in that blogging takes time. Thank goodness if you love what you’re blogging about, the time will fly by. Thanks for the great tips! 🙂

  12. Lori says:

    Great article! I struggle with blog writing and now can understand why. I need to have a plan, and I need to stick with that plan. The 5 steps you outline make a lot of sense and I now have to get busy answering them and creating the plan. Thanks for you post!

  13. Laurie Hurley says:

    I think you covered it well! The one thing I would ad is one does not have to be a novelist to write a blog. It should be in your own voice – but be sure to check grammar and spelling. Don’t focus on length, counting words, but on content. If it’s short at first, that’s OK. Even if you share only one golden nugget with your target market, it’s worth doing. Also keeping a list handy of things you want to blog about is always helpful so you are not stuck thinking, “What do I write about?” for hours. Plan ahead a bit!

    • Hey Laurie,

      I love your addition. It’s really easy to put a lot of pressure on yourself when writing but you’re right, have your own voice, check the grammar and enjoy. 🙂 Thanks for sharing.

  14. Veronica Solorzano Athanasiou says:

    Great way to present the information, a combination of video and 5 questions “just for fun”! For those starting out. It’s good to know that some Stats show that your blog will start picking up after you’ve written 52 articles. This might seem much but if you write once a week, it takes about a year to reach that goal. And then it’s about sharing on SM and interacting with other blogger but in a way that makes sense. There are no fixed recipes to follow.
    Thanks for putting this information together Christine. I’ll certainly be sharing with my followers.

  15. Nice to see that you’ve called in the classic “five pillars of marketing messages” … which is a fail-safe way to know you are focused correctly. I’m at weekly article #185 or so, and could never have made it without that clarity! Thanks for sharing it!

  16. When I was telling my transformational journey from career counselor to jewelry designer/business owner a few years ago, blogging flowed. After all, I was talking about me in a story format. After I rebranded in Nov 2013, I realized my story was told, I reached the finish line and I needed a new focus. It became my readers. I kept learning about blogging because I took on doing a weekly one. Presently I am struggling because I know to add valuable content, I want to reach a different audience, the writing doesn’t flow, I have to do research, …I skipped a week.
    But something clicked after I read your 5 points. I could use an editorial calendar, i could review all the notes I’ve kept, I could start some research and most of all, relax about it. Writing is not my creative preference but…

  17. aurel says:

    I have started planning for my blog, been brainstorming post ideas and I have come up with 30ish post idea. But the question I can’t get out of my head is “are these posts really worth writing?” someone must have covered these ideas already “it is worth covering the same stuff again – even though my take on the same ideas are of course different?

    For example, I just wrote a post about CSS Animation, But everyone has written a blog post about that topic already!

    This is what’s holding me back

    • Hi Aurel,

      I totally get that. It sounds like you are really passionate, have great ideas and a new voice but you don’t want to add to all the noise out there on the internet. The questions I would ask are these, will these posts offer solutions to problems in my niche or will these posts offer value to those who read them. Those are the questions you want to answer because if you can offer a new perspective on an old topic that adds value to those your read it – your readers will thank you for it and they will come back for more. Thanks for the great question and good luck!

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