How often do you use lists in your blog articles?
Lists are irresistible to both writers and readers. Nick Kellet from List.ly estimates that as many as 30% of all posts are lists. And why not? They’re easily digestible and often very practical.” – Andy Crestodina from Copyblogger
The weather up here has felt more like fall than the beginning of August. Are you experiencing fall like weather, too? This cooler weather is making me crave apples and warm soup!
Today, I want to start a discussion about list posts. List posts are the bread and butter for bloggers, aren’t they? I love using lists because they are,
- Easy to read
- Easy to write
- Easy to understand
Recently I came across an article by Andy Crestodina at Copyblogger in which he questions list posts. In this article he interviews Loren Feldman, Small Business Editor of The New York Times. Loren does not prefer list articles and here’s why.
I think list articles tend to be overdone and to have limited credibility. I’m not sure it’s convincing to just say, “here are the five things you need to do to improve your SEO.” I think it’s much more valuable to take more of a case study approach — which allows you to see more of the person’s thinking, what works and what doesn’t. I’ve found that things rarely go perfectly on the first shot — but maybe that’s just me.”
It got me thinking, since I write on any given week 9+ articles and I use a lot of lists. They help me to stay organized, they make sense to me, and honestly they make my articles look good. However, if Loren Feldman is going to challenge the list article, it might be worth challenging it as well.
Instead of the list article, Loren talks about the case study or a story articles. I remember my brother-in-law telling me about how he got his job today because someone remembered a story he told years back. People remember stories, people identify with stories, and people care about stories.
So, what do you think? Please let me know whether you’ve been blogging for years or just started.
- Do you prefer list articles or story articles?
- How often do you write list articles?
Please leave your answers below in the comments section. I cannot wait to hear what you have to say.