What does blogging content mean?
What is content curation?
Sometimes I think it can be easy to assume that everyone in the blogging world knows what certain blogging terms are.
When you first start off blogging, you may be full of passion and full of excitement. Most likely you have the answer to what we’ve all been looking for and I’m personally looking forward to finding out what “it” is.
While you are an expert in what you do or sell, you may find the new blogging lingo a little foreign. Effectively communicating through a blog is a completely different way to communicate than I have ever experienced.
The first time I heard “content curation”, I thought to myself,
- What do you mean content curation? Once I figured out what that was I was like,
- You want me to plagiarize!? My 5th grade teacher, Ms. Asher, would never approve.
Scroll through the list below of blogging buzz words. These definitions are basic and there is a lot more to uncover about them. Today is just the start.
To my surprise when I researched this, I really couldn’t find a straight forward answer. So, my definition is that content is simply what you put on your blog that includes written text, videos, graphic and pictures.
- Content Marketing
I found a great article that details all about content marketing from the Huffington Post. This article is worth the read and the author, Jennifer Nagy, sums up content marketing well when she says that content marketing is,
A targeted marketing strategy that involves creating insightful, engaging and interesting written content with the aim of creating customer loyalty and increasing opportunities for future business.”
- Content Curation
This is when you display your best research and incorporate it into a part of your blog post or article. I have 2 quick tips here.
- You always want to add your own spin on this. If you don’t, why would your reader read your article when they can read the original post?
- Always give credit to the original author.
For example, I wrote the article, Do You Have a Ritual For Writing Blog Articles?, after being inspired by an article that I had read on Copyblogger. I gave the content my own twist making it my own. I also made sure to give Copyblogger credit.
Next week, I’ll be publishing an article about content curation, so if you’re still confused, let me know so I can make sure to cover it next week.
- Search Engine Optimization or SEO
There is a way to make Google, Bing and other search engines love your blog and it is called search engine optimization or SEO. When you do this, your blog will show up higher in the search engines. That’s good for you because it means more exposure, more visitors and ultimately business.
A simple definition of SEO or search engine optimization is: The method of using techniques and strategies to increase placements in the search engine results and ultimately visitors to a website.
Someone once told me, whenever you start a new job, you need to give yourself at least 6 months before you will feel comfortable. I believe that statement is true in the blogging arena, too.
If there is a term that you have heard or read and you are not sure about what it means, please let me know it the comment section below. If I don’t know the answer, I’ll find it for you.