4 Great Examples of Evergreen or Cornerstone Content

4 Great Examples of Evergreen or Cornerstone Content

Does evergreen or cornerstone content still have you a little puzzled?

Would you like to see this timeless content in action?

Earlier this year, we published an article called “How to Write Evergreen or Cornerstone Content”. The response was amazing. Thank you all for your contributions. I loved all of your tips and input.

Some people still had questions, so today, I wanted to take some time and share some great examples of cornerstone content.

I have been searching all week to find great examples of evergreen content and I have been searching on your blogs. Take a look at the examples below and enjoy!

Cornerstone or Evergreen Content Questions

First, if you are someone who is still feeling lost when it comes to this type of content, let me take a moment to explain.

  • Defining Content: When the term ‘content’ comes up, it simply means what you write about in your blog posts or blog articles.
  • Defining Cornerstone or Evergreen Content:  This type of content aims to act as a guide for what you are writing about.

When you write a cornerstone article, you are writing an article that, no matter what the latest fad is, remains relevant. No matter how many years pass, the article is still fresh and the content (what you’ve written about) is just as true as the first day you wrote it.

  • Gathering from Your Categories List: When trying to produce (or write) evergreen content, a quick and easy way to do it is by utilizing your blog’s categories list. Whenever you write a blog article, you can usually assign a category to it. Over time, you have created a great resource for yourself.For example, let’s say you have a gardening blog and you had written 30 articles on roses. You could take a look at all your rose articles and decide that you want to publish an article about your top 25 rose tips. Then, compile all your best rose tips into one big, beautiful article. Take time to link back to each previous article and there you have it, a cornerstone article.This is just one example on how to write or produce evergreen content.

I’m very excited to present to you 4 amazing cornerstone articles. All of these authors have done a great job. You are an example to us all.

Examples of Evergreen or Cornerstone Content

  1. Brooke Ballard from B Squared Media
    In her article, Smart Tips For Getting Your Content Read, Brooke does a excellent job with providing solid tips for making sure your article is easy-to-read.
  2. Nate Leung from NateLeung.com
    Nate does a wonderful job providing us with timeless tips in his article, 4 Key Points To Remember When Things In Your Business. I also love his graphics.
  3. Sharon O’Day from SharonODay.comIn Sharon’s article, 5 Smart Ways to Give Money to a Child, like Brooke, Sharon offers tried and true tips. As someone who recently cashed her savings bond that she was given when she was born, I can confirm that Sharon’s tips were true 10 years ago (or longer) and will be true 10 years from now.
  4. Veronica Solorzano Athanasiou from Oroklini Social Media
    Veronica reminds us of the importance of being true to who we are in the ever changing, over informing social media world in her article, Staying true to yourself on the social sphere. In this article, she uses storytelling to emphasize her point. I love her quote:“I believe that you have to behave following your gut feeling. Why? With all these ‘must dos’ that surround us every day we might have forgotten what being original is. And you know what? That is who we really are.”

Summary

There really are a lot of blogging buzz words. When you are new to the blogging world, these buzz words can seem like another language. Take heart that you are not alone, and if you have any questions, I’m more than happy to help.

Do You Have A Great Example of Cornerstone Content?

If you have an amazing example of cornerstone content, please leave a link to that article in the comment section below.

Christine King is a staff writer at R & R Web Design LLC. She is passionate about writing and loves what blogging and businesses can achieve. Armed with her degree in social work, she brings the unique ability to motivate readers in every blog article she writes. She specializes in creating content and writing blog articles for a variety of businesses at R & R Web Design LLC.

This article was published on: February 5, 2014 and was last modified April 10, 2018
38 comments on “4 Great Examples of Evergreen or Cornerstone Content
  1. Veronica Solorzano Athanasiou says:

    Dear Christine you’ve made my day! Thank you SO much for including my article as an example of evergreen content.
    Your previous article prompted me to start a series in which I will highlight evergreen content from my blog categories. Amazing tips. Thanks so much for writing about this topic and for featuring my article so beautifully. I’m truly humbled and honoured.
    As they say in Greek: ‘Νασαι καλά!’ which means: ‘all good things to you!’.
    Cheers,
    Veronica

    • Hi Veronica,
      I love that you turned my little tip into an entire series! I have to say that article we highlighted above is so inspirational. You made it really easy for me to want to share it with the world. You are very welcome. 🙂

  2. Simona says:

    You have picked great people to showcase. I would add a lot of articles written by Andrea Vahl – her latest three, checklists for Facebook, Twitter and LinkedIn are great examples.

  3. Don Purdum says:

    Love how you incorporated those you know to create your examples. I tend to write more cornerstone articles that will be relevant for a long time. I find your examples to be very interesting.

    • Hey Don,
      I couldn’t resist the chance of highlighting some amazing articles. I’m so glad that you are already ahead of the game incorporating cornerstone content. Thank you so much for sharing. If you would like to post a reply with one of your cornerstone articles, I would love to read it. Thanks again.

  4. Kungphoo says:

    I feel like i write in cornerstone or evergreen content since i want everyone to know how to use my site.

    • That’s great that you too are ahead of the game. I would love for you to post a reply with a link to one of your cornerstone articles so I can read it. Thank you so much for taking the time to read the article and comment!

  5. Sandy K Hardy says:

    I am fairly new to blogging, so I appreciate you defining what cornerstone is. Very informative! Thanks!

    • Hi Sandy,
      Welcome to the world of blogging! I’m glad you were able to take something away from this week’s article. Evergreen content is a great way to start off any blog. If you have any questions, please do not hesitate to ask. Thank you! 🙂

  6. Great tips on evergreen writing! YOU are giving me ideas… Great article. 🙂

  7. Nate Leung says:

    Hey Christine,

    First off, thank you for the honorable mention. Very grateful for that. 🙂

    During my earlier years of blogging, I knew that if I were to write something today, would it have to be relevant tomorrow. It’s important to post evergreen content so that your blog as a whole stays relevant.

    I like your suggestion about the categories. If the umbrella is the garden niche and underneath that would have subcategories with the different types of flowers and plants.

    Thank you for the great post!

    • Hi Nate!
      You are very welcome. I really appreciated your article, it was easy to read, offered great information, I loved the graphics and it was encouraging.

      For the past few months I’ve been using the categories suggestion on one of the blogs I ghost write for and those articles are getting so much attention.

      Thank you so much!

  8. Hi Christine (and Robin)!

    Thank you so much for including me and B Squared Media in your post! Honored to be included with such savvy peeps.

    Of course we sometimes write about what’s relevant “now” – but the content that last forever is more easily consumable and shared more often. That’s what I tell my clients about writing and content: “Try to be THE source. You be the Google of XYZ, so that when anyone has a question about XYZ, they’re not going to Google it, they’re going to your blog or your eBook, or whatever to see what you had to say.”
    Some people don’t like the term “thought leader”, but that’s exactly what good content marketers and bloggers become; that source; the thought leader; the person you do to when you need XYZ.

    Makes sense to me!

    Thanks again! 🙂

  9. Hmm- so glad you continued writing about evergreen and cornerstone content. Last week I thought interesting, but won’t apply to me. Its hard when you are not a ocial media professional to extrapolate personal/business relevancy. I’m familiar wth 3 of the 4 and Simon’s suggestion, Andrea Vahl and thru these examples understand the concept better. If I may interpret it differently, it could be that if you looked at all your blogs to find a cohesive theme to create an ebook on 1 topic, you have a cornerstone blog.

    • Hey Roslyn,
      That is a great suggestion. Take the cornerstone article one step further and create an ebook. I would imagine that is how many ebooks get written. Thank you so much for your suggestion and joining in the conversation! 🙂

  10. What a great way to share your content by sharing about others. I really enjoyed this post.

  11. jessica s. says:

    there’s nothing more important than content, love your examples.

  12. That is so great! I actually follow 2 of the blogs you’ve mentioned. Will have to check out the other ones too. I’m new to Evergreen or Cornerstone Content and it is great to know there are blogs out there that I can refer back to learn more!

  13. veronica says:

    No wonder I enjoy reading Sharon O’Day’s posts. Your article is full of such great information. Bookmarking!

  14. Pat Moon says:

    Thanks for giving more explanation as to what cornerstone or evergreen content is. Timeless information is so critical for online. One thing I have learned to look for is the date the article was written because sometimes something can be several years old and still be on the internet. If its still not relevant then it shouldn’t still be online but yet people do not take the responsibility to take it off. Great examples!

    • Hi Pat,
      I do the same thing when I’m researching, “look for is the date the article was written”. I too, am weary of older content. You bring up a great point, to update your cornerstone content articles when needed. Thank you for sharing.

  15. Last week I was a little confused but this article explains evergreen and cornerstone clearly. Thank you.

  16. I love the idea of looking at our categories – then writing a post that is the “best of”. Great tip – I’m putting it on my blog calendar for next week!

  17. Elisa says:

    I need to learn more about Evergreen & Cornerstone Content! I am new to blogging for my business and I am very intrigued. Thanks for the great intro article…I will be checking out your previous article as well!

  18. Thanks, Christine, for including me in your examples of evergreen content. Most issues around money are indeed timeless, so I’ve made long lists of all the issues people might struggle with when handling money … and approach each one with a “teaser > problem > solution > call to action” framework that’s comfortable to me. Guess it has worked! Thanks again!

    • Hi Sharon,
      That is a great outline for your articles! Thank you for sharing it. It was so funny when I read your article because it was so applicable to me. Thanks for writing such a great article! 🙂

  19. Thanks for this break down! I was researching whether to make my latest article a blog post or evergreen/cornerstone content, and you helped clarify that for me!

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